A Fresh Organic Look For The New Pret Stores
Warings Furniture has worked with Pret a Manger to create bespoke furniture for a new look store concept inspired by the fresh, organic and healthy ingredients that is the signature of the international sandwich chain’s food offer.
Graham Waring, co-founder and director of Warings Furniture, explained how he has worked closely with Pret’s Matthew Wilson to bring the head designer’s ideas for a fresh, organic interior to life.
“A natural oak appearance was used throughout and we created manufacturing drawings for 20 new furniture concepts by Matthew. All wooden pieces are produced in natural lacquered oak and include tables, chairs, tub chairs, lounge chairs, benches, stools and a new style of exterior furniture,” he explained.
All the wood work, lacquering and upholstery was produced at Warings Furniture’s Norfolk head office and factory by its skilled joinery and upholstery teams.
Furniture is an essential ingredient in creating the right environment to reflect the Pret brand explained Matthew Wilson.
“Anyone who has tasted our food knows we are passionate about our fresh ingredients. The design of our shops is approached with the same passion. As well as achieving a fresh stylish look, our new furniture needed to offer comfort for customers whilst maintaining operational practicality.
“Warings stepped up to the challenge to provide a technical and manufacturing service to ensure that my concepts were realised and to a high quality. The choice of natural oak fitted into the store concept and the seating options allows our customers to enjoy our freshly prepared, good, natural food and fresh organic coffee in a seat of their choosing.”
The new look was successfully trialled at Pret’s Wilton Road store in London to gauge initial customer reaction. The latest Pret store to be refurbished was Upper St Martins Lane,
London, with more in the pipeline along with new site openings in the UK, Paris and USA.
Warings has manufactured and supplied furniture to Pret since 2009, including pieces for its stores in Paris and America. Pret has 295 stores worldwide.